Corporate
Canon Malaysia — The EOS R6 V House of Creators Launch
Canon Malaysia’s launch event for the EOS R6 V, built around activations, product stations and a step-and-repeat. RC Studio covered the full event and cut the highlight film.
The brief was to make a launch look like a launch: energy, product in hand, people using the thing rather than standing next to it. A controlled environment, which means the work is in the planning — knowing where each activation peaks and having a camera there when it does.
Canon knows what its own cameras can do. Being hired by them to film with that gear is a specific kind of vote of confidence, and it is separate from the EOS Mentor role — this was commissioned work, quoted and delivered like any other client’s.